Campaign Manager 360 Certification Questions

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1. 51Which functionalities are available to manage conversion data using the API? (select two)Select All Correct ResponsesMultiple correct
2. 52What is the limit to retrieve log data from a Data Transfer Google Bucket?
3. 53What HTML elements of a Floodlight tag’s iFrame code identify the unique activity?
4. 54What action can be taken to select which columns appear in the trafficking interface?
5. 55What report tracks Floodlight attribution in Reporting?
6. 56Which metric is NOT available in Data Transfer?
7. 57When a “plan” is executed in Planning, what information is pushed to Campaign Manager?
8. 58For Floodlight tags to properly attribute in-app conversions, what needs to happen within the app?
9. 59What counting method tracks the number of sales made or items purchased?
10. 60To link a Display & Video 360 advertiser, what initial step must be taken in Campaign Manager?
11. 61What section within a Floodlight activity’s settings allows users to add publisher tracking tags?
12. 62What cost model only calculates cost for impressions measured as viewable by Active View?
13. 63In which two tags can the keyword macro (%k) be added? (select two)Select All Correct ResponsesMultiple correct
14. 64What attribution model uses Floodlight data from both attributed and non-attributed conversions?
15. 65What data is provided in Video Verification?
16. 66The “DCM/DFA Trafficking and Reporting API” can directly accomplish which two tasks? (select two)Select All Correct ResponsesMultiple correct
17. 67What is required to track mobile app conversions using Floodlight tags?
18. 68What action must occur for a team member to get access to Data Transfer files in Google Cloud Storage?
19. 69Agency Admin, Agency Trafficker, and Site Trafficker are examples of what?
20. 70While creating a campaign with your client, they ask you what Floodlight tags can do within their campaign. How do you answer them?
21. 71You decide to add Floodlight tags to your campaign in Campaign Manager 360. What will these tags do?
22. 72What can Floodlight tags do within Campaign Manager 360?
23. 73When scheduling creatives within Campaign Manager 360, what’s one thing you need to do to make sure an appropriate ad will run every time?
24. 74A marketer is scheduling creatives for their upcoming campaign in Campaign Manager 360. What is one thing they need to do to ensure an ad will run every time?
25. 75An advertiser is launching a new product. They need to ensure a creative will run every time. What do they need to do?
26. 76In which scenario will you use the video impressions or video starts metric within Campaign Manager 360?
27. 77Your client wants to create a video campaign with your agency. They ask you for an example when you might use the videoimpressions or video starts metric from Campaign Manager 360. How do you answer them?
28. 78In what situation would you use the video impressions or video starts metric from Campaign Manager 360?
29. 79You’re working with a new client looking to use video advertising within Campaign Manager 360. Which two types of video ad creatives can they use?
30. 80You want to expand your ad campaign into video ads using Campaign Manager 360.What types of video ad creatives do you discover you can use?
31. 81A new client asks you about their video ad creatives options while you’re working with them to set up a video advertising campaign through Campaign Manager 360. What options do you tell them they have?
32. 82Within Campaign Manager 360, what are the components within each campaign?
33. 83A business proprietor reviews an ad campaign within Campaign Manager 360.What components do they find in the campaign?
34. 84When reviewing an account within Campaign Manager 360, which account components would you see?
35. 85An agency account executive reviews an account within Campaign Manager 360.What account components would the executive see?
36. 86Within Campaign Manager 360, what are the components of each account?
37. 87You’re launching a new line of camping tents and are running ads across mobile web and in-app inventory. If your objective is to see purchases across both platforms, which report should you run?
38. 88You’re an agency account executive working with a new games app developer. They’ve been running ads across in-app inventory and mobile web. To find out about purchases in both platforms, which report should you check on?
39. 89An apparel company is launching a baseball uniform line and wants to advertise their video ads within baseball game inventory. Before setting up their campaign in Campaign Manager 360, what’s the first thing they should do?
40. 90A lawn care products company is rebranding their main product line, and they want to promote their video ads through home care inventory. Before they start setting up their campaign in Campaign Manager 360, what’s the initial step they should begin with?
41. 91A carpet sales retailer is rolling out a new line of carpeting and would like to advertise their video ads within home furnishings inventory. Before they set up their campaign in Campaign Manager 360, what’s the first step they should take?
42. 92An electric company wants to advertise their business within several Android apps. After developing the campaign in Campaign Manager 360 and assigning creatives, there’s an error occurring. What may have caused the error?
43. 93Your business partner is working with a client who’d like to advertise within several iOS news apps. An error occurs after setting up the campaign in Campaign Manager 360 and assigning the creatives. What could have caused the error?
44. 94Your colleague is working with a client looking to advertise within multiple iOS sports applications. After creating the campaign in Campaign Manager 360 and assigning creatives, there’s an error occurring. What could be the cause of this error?
45. 95A national medical device company is ready to launch their campaign for a new wheelchair. Which role within their organization has the ability to send the Campaign Manager 360 tags to advertisers?
46. 96A marketing manager for a German food brand is finalizing the campaign for a new product launch. Who should the manager reach out to in the company to share the Campaign Manager 360 tags with advertisers?
47. 97You’re about to send tags to advertisers. What role do you have in Campaign Manager 360 that enables you to do this?
48. 98An agency account manager has set up separate child advertisers for a client, a party supplies store. What’s the next step the account manager should take to get the client’s account ready in Campaign Manager 360?
49. 99In Campaign Manager 360, you’ve just set up your client, a coffee store chain, with separate child advertisers. What’s the next step you should take to prepare their account?
50. 100After setting up separate child advertisers for your client, what’s the next step to prepare your client’s account in Campaign Manager 360?