What counting method tracks the number of sales made or items purchased?
Standard counting
Custom Floodlight variables
Counter activity
Sales activities
Correct Answer
Sales activities
Official documentation: https://support.google.com/campaignmanager/answer/2823400
About the Campaign Manager 360 Certification
The Campaign Manager 360 Certification tests ad-serving knowledge: trafficking placements, creatives and ads, setting up Floodlight activities to measure conversions, and building reports and attribution in CM360.
Exam guide and all 218 Campaign Manager 360 questions →Related Campaign Manager 360 questions
- 1What Floodlight conversion counting method would report the first visit for each user within a given day?
- 2A new art supplies store client has begun a campaign to promote how-to-paint videos with a downloadable promotion. They’re using a counter tag as one of their Floodlight tags in Campaign Manager 360.If your objective is to measure how many people downloaded the promotion, what counting method should they use?
- 3Your new bookshop client is running a campaign for its new training series that kicks off with a how-to brochure. They’re using a counter tag within their Floodlight tags in Campaign Manager 360. Which counting method should you use if you want to measure how many users downloaded the brochure?
- 4Where would purchased inventory for a campaign be entered in Campaign Manager?
- 5What ad setting limits the number of times that ad can be shown to a particular user?
- 6What report in Report Builder shows the number of unique users who have interacted with ads?