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Google Ads Measurement Certification Questions

Page 6 of 8 · 364 questions

  1. 251Which Google measurement product is designed for brick-and-mortar retailers that collect shopper purchase data in a customer relationship management system? - Latest Question Answers of Google Certification Exams
  2. 252Gail is a marketing manager who received a series of ads from her creative team. She wants to improve her ad content by using A/B testing. Which type of ads will Gail compare? - Latest Question Answers of Google Certification Exams
  3. 253You want to set Firebase as your attribution partner in Google Ads in order to track first opens for your online store app. What's the first step you must implement in order to accomplish this? - Latest Question Answers of Google Certification Exams
  4. 254Rodney's trying to set up offline tracking using his Google Ads account. He downloaded the conversion template he wants to use. He adds the appropriate offline data and modifies it. When he tries to upload the template, the import process fails. What will cause the import process to fail? - Latest Question Answers of Google Certification Exams
  5. 255Kathy released a gaming app and needs to set up conversion tracking for first opens of the app. To do this, she linked her Firebase project with Google Ads. Which access permission did her Google account need for her to do this? - Latest Question Answers of Google Certification Exams
  6. 256Curtis recently created a Google My Business Account. He wants to learn how his people are finding his business listing on the web and how they interacted with his listing. Which Google My Business feature can Curtis use to accomplish this?
  7. 257What are the two key benefits of Google My Business? (Choose two.) Select All Correct ResponsesMultiple correct
  8. 258Google My Business provides businesses with opportunities for connecting with their customers online. What are two ways Google My Business would help engage your customers? (Choose two.)Multiple correct
  9. 259How does Google My Business help businesses reach more customers when it matters most? (Choose two.)Multiple correct
  10. 260How can a Google My Business location can be verified?
  11. 261By linking a Google My Business account with a Google Ads account, you’re able to create location extensions. Which information can location extensions display?
  12. 262A primary benefit of Google My Business is what it can tell you about how customers behave when they visit your listing. Which Google My Business feature can you use to follow these interactions?
  13. 263What’s the minimum number of locations you can bulk upload to Google My Business?
  14. 264Your Google My Business listing can help customers reach you in a variety of ways. Customers can use a listed address to visit your location. They can also use a phone number to place a call. Which other method, if properly set up, can customers use to contact your business?
  15. 265Google My Business gives businesses a variety of ways to promote their goods and services to users online. What are the key benefits of Google My Business?
  16. 266Well-managed, verified Google My Business listings get five times more views than those that are unclaimed. How can you verify a location in Google My Business?
  17. 267Correct Sequences are:Multiple correct
  18. 268Which feature should you use to find information regarding specific actions visitors have taken on your Google My Business listing over a given period of time? - Latest Question Answers of Google Certification Exams
  19. 269Jason is running a video campaign and realizes that while his overall views are high, his engagement rates are low. Which three of the following questions could he ask to investigate? Select All Correct ResponsesMultiple correct
  20. 270Hiroko is running a Search campaign for a couple of months and would like to make some improvements. Identify three ways that she can optimize her campaign after assessing performance. Select All Correct ResponsesMultiple correct
  21. 271Which two of the following statements are true about Attribution reports? Select All Correct ResponsesMultiple correct
  22. 272Which two of the following statements are true about conversion tracking? Select All Correct ResponsesMultiple correct
  23. 273Following are the correct matches of conversion metrics with their associated descriptions. Let’s look at the different conversion-related columns you can add below. To add these conversion columns, go to the Campaigns tab, then Columns, then Modify Columns. Select each column you want to add and click Apply.Multiple correct
  24. 274Which three of the following are good measurement habits for any individual or company? Select All Correct ResponsesMultiple correct
  25. 275Which of the following attribution models uses machine learning to evaluate individual customer paths?
  26. 276A company that designs coffee mugs wants to see which of their video creatives makes viewers remember their brand best. Which of the following Google tool can they use to find out?
  27. 277Which three of the following actions can improve your conversion rate? Select All Correct ResponsesMultiple correct
  28. 278What can be used to customize how the data is tracked in the Conversions column?
  29. 279For video campaigns, the last impression of a video ad will get credit for the view-through conversion.
  30. 280Larry owns a dry cleaning business and would like to give his customers every opportunity to reach him. His Google My Business panel provides his phone number, but he knows some of his online customers would prefer to text for information. How can Google My Business help Larry?
  31. 281Measuring conversion actions can help you better understand how users connect with your brand. Which are conversion actions you can measure? - Latest Question Answers of Google Certification ExamsMultiple correct
  32. 282What's the best indicator that a campaign is increasing customer loyalty? - Latest Question Answers of Google Certification Exams
  33. 283Jared handles marketing for a chain of restaurants that feature high-end bars. He added a bar and its restaurant as separate locations in his bulk upload, even though they share an address. Both were disapproved. What caused the disapproval?
  34. 284Madison owns a retail clothing store. Her marketing consultant says that with all the technology at their disposal, customers will go back and forth across multiple channels before choosing to buy an outfit at her store. The consultant recommends that Madison think about her customer's journey before they actually arrive at her store. Which type of strategy is Madison's marketing director suggesting to help her drive sales at her physical location? - Latest Question Answers of Google Certification ExamsMultiple correct
  35. 285Google My Business verification has specific requirements for approval: the business name must be exactly as it appears in real life, and the business can't have multiple locations in one physical address. What's the third potential reason for disapproval in the verification process? - Latest Question Answers of Google Certification Exams
  36. 286Levi's an experienced marketing strategist for a software company that sells a learning platform to public schools. He developed healthy individual measurement habits that grow his success in constantly evolving his company's marketing strategies to the schools' changing needs. What are two habits Levi developed to help him evaluate and adapt his marketing strategies? (Choose two.) Select All Correct Responses - Latest Question Answers of Google Certification ExamsMultiple correct
  37. 287Levi is an experienced marketing strategist for a software company that sells a learning platform to public schools. He has developed healthy individual measurement habits that drive his success in constantly evolving his company's marketing strategies to the changing needs of the schools. What are two habits Levi has developed to help him evaluate and adapt his marketing strategies? (Choose two.) - Latest Question Answers of Google Certification ExamsMultiple correct
  38. 288Levi is an experienced marketing strategist for a software company that sells a learning platform to public schools. He has developed healthy individual measurement habits that drive his success in constantly evolving his company's marketing strategies to the changing needs of the schools. Which two habits has Levi developed to help him evaluate and adapt his marketing strategies? (Choose two.) - Latest Question Answers of Google Certification ExamsMultiple correct
  39. 289You’re setting up offline conversion tracking. You need to to upload offline data into your Google Ads account. Which two formats are supported? (Choose two.)Multiple correct
  40. 290Creating a call conversion in Google Ads and adding a phone snippet to a web page allows advertisers to use a Google forwarding number. What does this number allow you to monitor? - Latest Question Answers of Google Certification Exams
  41. 291Julie is trying to determine why there are such dynamic fluctuations in the conversion volume of her online website in the past three months. She begins investigating possible causes for the fluctuations. What are two recommended actions she can take in her investigation? (Choose two.) - Latest Question Answers of Google Certification ExamsMultiple correct
  42. 292Raven has successfully added her location to Google My Business. She knows she has options for verification, including use of a phone call or e-mail. How else can she verify her location?
  43. 293David owns a retail business that just implemented a web app to supplement sales. He needs to choose an attribution partner to integrate the app for in-app conversion tracking. Which two are available attribution providers? (Choose two.)Multiple correct
  44. 294Which statement describes rules-based attribution?
  45. 295A brand manager wants to show the value of his advertising by demonstrating the return on ad investment. What’s his marketing objective?
  46. 296Vijay needs to design a website for his taxi company. He’s considering using the Google My Business website builder. His biggest concern is whether he can produce a site capable of serving his customers on mobile phones and tablets. How does the Google My Business website builder address this concern?
  47. 297Sara’s a marketing executive for an online clothing retailer. She’s focused on data-driven measurement to drive sales of her company’s clothing lines. She turned to Google’s automated machine learning to help her company gain a competitive advantage in the marketplace. What does Sara do to succeed at automation?
  48. 298Match each report with its description.Multiple correct
  49. 299Felix launched both a Google Video Ad campaign and a Google Shopping Ad campaign to drive sales of lumber on his home improvement website. He reviews his conversion data after two weeks and notices his video ads campaign seem to be assisting in driving higher lumber sales. He moves more of his budget to the Video Ads campaign. Which type of optimization has Felix used to drive higher lumber sales?
  50. 300You want to complete conversion tracking setup on your business website with Google Ads. You’ve already implemented a global sitewide tag. Your next step is to create event tags, which must be placed in the correct section of your web pages to properly function. Where’s the event tag implemented on a web page?