Which two of the following statements are true about conversion tracking? Select All Correct Responses
Select all correct answers
An extra snippet of code needs to be added to Google Ads to help track user interactions with your site
Budgets automatically get shifted to the most productive ads
It can track ad interactions and identify the ads most valuable to your business
The best performing ads provide insight into creating new and improved creatives
Correct Answers
It can track ad interactions and identify the ads most valuable to your business
The best performing ads provide insight into creating new and improved creatives
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About the Google Ads Measurement Certification
The Google Ads Measurement Certification tests whether you can measure what your ads really achieve: setting up conversion tracking, choosing attribution models, closing data gaps with enhanced conversions and consent mode, and testing incrementality.
Exam guide and all 364 Google Ads Measurement questions →Related Google Ads Measurement questions
- 1Which two of the following conversion tracking options are available when setting up in-app conversion tracking? Select All Correct ResponsesMultiple correct
- 2Which two statements are true about evaluating your existing ad campaigns? (Choose two.) Select All Correct ResponsesMultiple correct
- 3Madison owns a retail clothing store. Her marketing consultant says that with all the technology at their disposal, customers will go back and forth across multiple channels before choosing to buy an outfit at her store. The consultant recommends that Madison consider an online-to-offline strategy to drive foot traffic to her store. What are two examples of an online-to-offline strategy? (Choose two.) Select All Correct ResponsesMultiple correct
- 4Jason is running a video campaign and realizes that while his overall views are high, his engagement rates are low. Which three of the following questions could he ask to investigate? Select All Correct ResponsesMultiple correct
- 5Which two of the following statements are true about Attribution reports? Select All Correct ResponsesMultiple correct
- 6Which three of the following are good measurement habits for any individual or company? Select All Correct ResponsesMultiple correct