Once you’ve established conversion actions in your Google Ads account, you’ll be provided with a conversion tracking tag. What should you do with this snippet of code to successfully track conversion actions?
Add the code snippet to your sales receipts.
Add the code to your Google Ads campaigns.
Add the conversion tag to all social channels.
Add the conversion tag to your website or app.
Correct Answer
Add the conversion tag to your website or app.
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About the Google Ads Measurement Certification
The Google Ads Measurement Certification tests whether you can measure what your ads really achieve: setting up conversion tracking, choosing attribution models, closing data gaps with enhanced conversions and consent mode, and testing incrementality.
Exam guide and all 364 Google Ads Measurement questions →Related Google Ads Measurement questions
- 1Jerran is a marketing manager at an advertising agency. His client would like to track contact form submissions originating from their Google Ads account. The client has a global site tag successfully installed, so Jerran can use an event tag to track this conversion action. Which type of event tag should Jerran use?
- 2Brianna has a physical shop that she’s successfully managed for 10 years. Her products aren’t designed to sell and dispatch online. She recently created an online website and app to advertise her business. Now she’s interested in using Google Ads to create an ad campaign and measure its effectiveness. How will offline conversion tracking help Brianna?
- 3Kathy released a gaming app and needs to set up conversion tracking for first opens of the app. To do this, she linked her Firebase project with Google Ads. Which access permission did her Google account need for her to do this? - Latest Question Answers of Google Certification Exams
- 4After you’ve successfully installed a conversion tag on your website or app and a conversion action has taken place, where’s conversion data viewed within Google Ads?
- 5A marketing manager is viewing the campaign report in their Google Ads account after successfully implementing conversion tracking tags for their website. They see that at least two of their ads generated over 100 view-through conversions. Which of the following actions can be considered a view-through conversion?
- 6Jon implemented conversion tracking tags for his website. He recently released an app as well. Jon’s reviewing the totals across all conversions using the campaign report in Google Ads, but he wants to see the conversion results specifically for app installs and first opens. How can he accomplish this?