Creating a call conversion in Google Ads and adding a phone snippet to a web page allows advertisers to use a Google forwarding number. What does this number allow you to monitor? - Latest Question Answers of Google Certification Exams
The specific ad that led to a call conversion.
The first and last name of the caller, and their home or business address.
The reason for the call, and the specific zip code the call originated from.
The length of each call and time it took place.
Correct Answer
The length of each call and time it took place.
About the Google Ads Measurement Certification
The Google Ads Measurement Certification tests whether you can measure what your ads really achieve: setting up conversion tracking, choosing attribution models, closing data gaps with enhanced conversions and consent mode, and testing incrementality.
Exam guide and all 364 Google Ads Measurement questions →Related Google Ads Measurement questions
- 1Olyana works at a digital marketing agency. She'd like to use Google forwarding numbers to track the duration of calls originating from one of her client's campaigns. She created a conversion action for call conversions inside Google Ads, which produced a tag for her to download. What is this tag called? - Latest Question Answers of Google Certification Exams
- 2Joshua is creating a new Google Ads campaign and wants to track specific actions customers take on his website. He knows that a global site tag has been implemented on the site, making the use of event tags a possibility. Which two types of event tags can Joshua create? (Choose two.) - Latest Question Answers of Google Certification ExamsMultiple correct
- 3Brenda implemented conversion tracking tags for her website. She's reviewing the total conversions across her ads, using the campaigns report. She'd like to see the total for each conversion type. How can she accomplish this? - Latest Question Answers of Google Certification Exams
- 4Anthony has a dog-walking business that he manages online, and he's adopted Google Ads to drive more traffic to his website. He's one month into his first campaign on Google Ads, now reviewing his conversion data to determine how his ads are performing. He sees that his view-through conversions (VTCs) are low. He's not sure what VTCs are and what this data means Knowing which two facts about VTCs would help Anthony better understand his conversion data? (Choose two.) - Latest Question Answers of Google Certification ExamsMultiple correct
- 5Rodney's trying to set up offline tracking using his Google Ads account. He downloaded the conversion template he wants to use. He adds the appropriate offline data and modifies it. When he tries to upload the template, the import process fails. What will cause the import process to fail? - Latest Question Answers of Google Certification Exams
- 6Kathy released a gaming app and needs to set up conversion tracking for first opens of the app. To do this, she linked her Firebase project with Google Ads. Which access permission did her Google account need for her to do this? - Latest Question Answers of Google Certification Exams