You want to figure out users’ ability to view their video ads. Which Campaign Manager 360 metric will allow you this insight?
Video companion clicks
Video completions
Video replays
Video views
Correct Answer
Video views
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About the Campaign Manager 360 Certification
The Campaign Manager 360 Certification tests ad-serving knowledge: trafficking placements, creatives and ads, setting up Floodlight activities to measure conversions, and building reports and attribution in CM360.
Exam guide and all 218 Campaign Manager 360 questions →Related Campaign Manager 360 questions
- 1Your swimwear retail chain client has worked with you to begin a video ad campaign. They want to know about their audience’s capability to view their video ads. Which metric within Campaign Manager 360 would help them learn what they want to know?
- 2Your client wants to measure users’ ability to see their video. Which metric within Campaign Manager 360 should they use to do this?
- 3A carpet sales retailer is rolling out a new line of carpeting and would like to advertise their video ads within home furnishings inventory. Before they set up their campaign in Campaign Manager 360, what’s the first step they should take?
- 4In which scenario will you use the video impressions or video starts metric within Campaign Manager 360?
- 5Your client wants to create a video campaign with your agency. They ask you for an example when you might use the videoimpressions or video starts metric from Campaign Manager 360. How do you answer them?
- 6In what situation would you use the video impressions or video starts metric from Campaign Manager 360?