AC

Your company wants to set up universal brand controls across all products to be consistent with your brand guidelines. What’s the highest level within the Display & Video 360 account settings hierarchy that you should choose?

Insertion order & Campaign
Line item & Campaign
Campaign & Partner
Partner & Advertiser

Correct Answer

Partner & Advertiser

Official documentation: https://support.google.com/displayvideo/answer/2723011

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About the Display & Video 360 Certification

The Display & Video 360 Certification covers Google Marketing Platform's demand-side platform: account structure, inventory sources and deals, audiences, bidding and optimisation, and reporting.

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Related Display & Video 360 questions

  1. 1Your client has very specific brand guidelines, so you need to help them set up universal brand controls across all products. Within the Display & Video 360 account settings hierarchy, what’s the highest level you should use?
  2. 2As a marketer, you need to set up universal brand controls in Display & Video 360 to make sure everything aligns with your company’s brand guidelines. Within the account hierarchy, what’s the highest level you’d choose?
  3. 3You want to manage frequency within your Programmatic Guaranteed deals across multiple publishers. At what level in your Display & Video 360 account settings should you set this up?
  4. 4At what level in the account settings of Display & Video 360 can you manage frequency across multiple publishers within Programmatic Guaranteed deals?
  5. 5You want to enter a fixed first-price auction for inventory across exchanges within Display & Video 360. You’re the highest bidder at $10. What will you pay for the impressions?
  6. 6Your national pet-care retail customer wants to attach their consumers’ behavior with their annual business goal of 20% revenue increase. What should they set up within Display & Video 360 to get that information?