AC
Search Ads 360 CertificationUpdated

For clients, what’s one benefit of using Google Analytics 4 (GA4) to pass data back to Search ADs 360?

It tracks performance.
It applies budget bid strategies.
It optimizes keyword creations.
It automates workflows.

Correct Answer

It automates workflows.

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About the Search Ads 360 Certification

The Search Ads 360 Certification covers Google Marketing Platform's search management tool: managing campaigns across multiple engines, Floodlight-based conversion tracking, automated bidding and cross-engine reporting.

Exam guide and all 219 Search Ads 360 questions →

Related Search Ads 360 questions

  1. 1Your client, a pet food manufacturer, uses Google Analytics 4 (GA4) to track conversions of their new cat food product. GA4 then passes that data back to Search Ads 360. How does this client benefit from using GA4?
  2. 2Your sneaker customer is using Google Analytics 4 (GA4) to track conversions of their new basketball sneaker release. GA4 is passing this data back to Search Ads 360. What’s an advantage of using GA4 for your customer?
  3. 3What’s one way you can use custom dimensions in Search Ads 360 to help make business decisions?
  4. 4If your retail client wants to use custom dimensions in Search Ads 360 to help them make business decisions, what’s one way to do it?
  5. 5In Search Ads 360, you’re hoping to use custom dimensions to make some important business decisions. What’s one way to make that happen?
  6. 6Between Search Ads 360 and Google Analytics 4, which of the following metrics differ but are still complimentary?