Your customer, a global over-the-counter body-care brand, wants to launch Display & Video 360 deal negotiations for exchanges integrated with deal sync. How should they do that?
Via representatives from Display & Video 360
Via publishers
Via both advertisers and publishers
Via advertisers
Correct Answer
Via advertisers
Official documentation: https://support.google.com/displayvideo/answer/7505945
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About the Display & Video 360 Certification
The Display & Video 360 Certification covers Google Marketing Platform's demand-side platform: account structure, inventory sources and deals, audiences, bidding and optimisation, and reporting.
Exam guide and all 222 Display & Video 360 questions →Related Display & Video 360 questions
- 1Your marketing client wants to know who’s responsible for launching Display & Video 360 deal negotiations for exchanges that are integrated with deal sync. What do you tell him about it?
- 2Who should begin the deal negotiation for exchanges integrated with deal sync in Display & Video 360?
- 3Your national pet-care retail customer wants to attach their consumers’ behavior with their annual business goal of 20% revenue increase. What should they set up within Display & Video 360 to get that information?
- 4Your colleague wants to check the Brand Lift Study (BLS) on his client’s new audio ad Programmatic Guaranteed deal. When he runs a BLS in Display & Video 360, he doesn’t find any significant results for the deal. What could be the reason?
- 5A resort wants to pay a premium to advertise on the homepage of multiple online travel agencies, but they also want the flexibility of backing out of the deal if weather conditions aren’t optimal near launch day. What Display & Video 360 deal types will meet their requirements?
- 6You just launched a Programmatic Guaranteed deal with a top sports brand. The campaign was supposed to go live today, but in Display & Video 360, you realize that no impressions ran and no spend was reported. What’s the first thing you should do within the Deal Troubleshooter?