An online travel-planning startup wants to serve ads that would be a good fit for both desktop and mobile devices. Which technology can help them achieve that goal?
Display & Video 360 Marketplace can help them achieve that goal.
Campaign Manager 360 can help them achieve that goal.
HTML5 format can help them achieve that goal.
Native apps can help them achieve that goal.
Correct Answer
HTML5 format can help them achieve that goal.
About the Campaign Manager 360 Certification
The Campaign Manager 360 Certification tests ad-serving knowledge: trafficking placements, creatives and ads, setting up Floodlight activities to measure conversions, and building reports and attribution in CM360.
Exam guide and all 218 Campaign Manager 360 questions →Related Campaign Manager 360 questions
- 1What technology can help an advertiser serve ads that work well for both desktop and mobile platforms?
- 2An account executive is assembling a client’s campaign using ads aimed to reach both mobile and desktop devices. What technology would they need to use in order to accomplish this?
- 3An agency is building a mobile ad campaign with their client who wants their ads to serve to a current-generation browser. To meet their goal, which ad inventory option should they use?
- 4A marketer wants to create a mobile campaign for a new astronomy app. They also want their ads to serve on modern browsers. Which ad inventory option should they work with?
- 5A national motorcycle manufacturer has run a campaign across all devices, such as desktop, mobile phones, and tablets. They want to understand which devices their ads have appeared on. Which report should they look at?
- 6A workout clothing retail chain wants to place ads for a mobile campaign that focuses on reaching mobile devices like smartphones and tablets. Which ad placement option would be outside the scope of that campaign objective?