AC

Which of the following statements about paid features (beta) is false?

Paid features are offered as a monthly subscription and can be managed by the administrator of your AMC account
Paid features allow advertisers to upload their own first-party insights to better understand the shopping journey
Paid features provide access to subscription-based tables that can be used in conjunction with the standard tables available in AMC

Correct Answer

Paid features allow advertisers to upload their own first-party insights to better understand the shopping journey

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About the Amazon Marketing Cloud Certification

The Amazon Marketing Cloud Certification covers Amazon's clean-room analytics environment: how AMC data is structured, writing SQL queries against it, and turning results such as overlap and path-to-conversion analysis into audience and media decisions.

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Related Amazon Marketing Cloud questions

  1. 1Which of the following statements about AMC lookalike (LAL) audiences is false?
  2. 2What can Amazon shopping insights be used for?
  3. 3Which of the following statements about the amazon_attributed_events_* tables is true.
  4. 4Which of these statements is false regarding the amazon_attributed_events_by_conversion_time table?
  5. 5Which of the following statements is true about using queries within the instructional query library?
  6. 6Which of these statements is false regarding AMC audiences?