Shopping Ads CertificationUpdated
How is using non-last-click attribution conversions useful for Performance Planner forecasts?
To find growth opportunities regarding device targeting
To take advantage of seasonal trends throughout the year
To identify the most profitable location targeting
To allocate budgets that drive incremental conversions
Correct Answer
To allocate budgets that drive incremental conversions
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About the Shopping Ads Certification
The Shopping Ads Certification checks that you can run retail campaigns end to end: product data in Merchant Center, linking it to Google Ads, and choosing between Standard Shopping and Performance Max to drive sales and value.
Exam guide and all 447 Google Ads Shopping questions →Related Google Ads Shopping questions
- 1Hank wants to use a ‘Maximise conversions’ campaign with the Performance Planner. Which recommendation can be provided to Hank by the Performance Planner?
- 2What is one of the reasons why an advertiser should consider using Performance Planner on a monthly basis?
- 3Using the Performance Planner on a monthly basis allows you to optimize which two aspects of an account? (Choose two.)Multiple correct
- 4Rebecca is a marketing executive at an airline company. She has been asked to plan her company’s online advertising budget on a monthly basis. She’s chosen Google Ads’ Performance Planner to help accomplish this task. What are two advantages Performance Planner offers Rebecca?Multiple correct
- 5Which of these things does a Performance max campaign automatically optimize?
- 6Which of these components are optimized automatically with a Performance max campaign?