To implement sitewide tagging, what do you have to do?
You have to turn off auto-tagging in all your Google Ads accounts that are enabled for sitewide tagging.
You have to use just the image portion of the JavaScript.
You have to make sure the tag still works by loading it within another tracking tag, like Floodlight.
You have to make sure Google Click Identifier (GCLID) still works if using click trackers in the URL.
Correct Answer
You have to make sure Google Click Identifier (GCLID) still works if using click trackers in the URL.
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About the Google Ads Measurement Certification
The Google Ads Measurement Certification tests whether you can measure what your ads really achieve: setting up conversion tracking, choosing attribution models, closing data gaps with enhanced conversions and consent mode, and testing incrementality.
Exam guide and all 364 Google Ads Measurement questions →Related Google Ads Measurement questions
- 1Before a marketer can implement sitewide tagging, what’s the first thing they should do?
- 2What’s a requirement for implementing sitewide tagging?
- 3Which scenario describes why an advertiser should implement consent mode?
- 4You work with a national beverage distributor who’s launching a new product in a few months. They’d like to promote the product to their existing users and already have their email addresses from a partner site, so they blast information that way. What’s wrong with how they’re promoting the product?
- 5What are four levers you can use to optimize your audience targeting for maximum results?
- 6An advertiser wants to know how Google’s AI solutions can use the information they collect about their users to help drive revenue and growth. What is a benefit of using first-party data for their Google AI-powered campaigns to help them meet their objectives?