To describe Google Tag Manager, what two capabilities would you choose? Choose two.
Select all correct answers
You’d say it can only be used to deploy and modify third-party tags.
You’d say it’s a JavaScript framework that’s used to add Google tags directly to web pages.
You’d say it has collaboration and versioning capabilities.
You’d say it allows you to quickly and easily update tags on your website or mobile app from a web interface.
Correct Answers
You’d say it has collaboration and versioning capabilities.
You’d say it allows you to quickly and easily update tags on your website or mobile app from a web interface.
Topics in this question
About the Google Ads Measurement Certification
The Google Ads Measurement Certification tests whether you can measure what your ads really achieve: setting up conversion tracking, choosing attribution models, closing data gaps with enhanced conversions and consent mode, and testing incrementality.
Exam guide and all 364 Google Ads Measurement questions →Related Google Ads Measurement questions
- 1What are two capabilities of Google Tag Manager? Choose two.Multiple correct
- 2What are two capabilities of Google Tag Manager? Select two.Multiple correct
- 3Google Tag Manager has which of the following two capabilities? Chose two.Multiple correct
- 4Jerran is a marketing manager at an advertising agency. His client would like to track contact form submissions originating from their Google Ads account. The client has a global site tag successfully installed, so Jerran can use an event tag to track this conversion action. Which type of event tag should Jerran use?
- 5Brenda’s promoting her business with an Android app using in-app billing. She wants to measure how effectively her ads are driving in-app purchases using Google Ads. Which two attribution partners can Brenda choose between to link to her Google Ads in order to accomplish this? (Choose two.)Multiple correct
- 6David owns a retail business that just implemented a web app to supplement sales. He needs to choose an attribution partner to integrate the app for in-app conversion tracking. Which two are available attribution providers? (Choose two.)Multiple correct