You’re making a video ad for a travel company with the goal of driving bookings on their website. Which of the following call-to-actions (CTAs) should you use in the ad?
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About the Google Ads Creative Certification
The Google Ads Creative Certification covers how to build ads that perform: asset best practice across formats, using Google's AI creative tools responsibly, and testing creative with experiments rather than guesswork.
Exam guide and all 210 Google Ads Creative questions →Related Google Ads Creative questions
- 1You’re creating a video ad for a hotel chain and your goal is to drive reservations through its website. Which call-to-actions (CTAs) should you use in the ad?
- 2You’re creating a video ad for a spa and your goal is to drive reservations through the spa’s website. Which call-to-actions (CTAs) should you use in the ad?
- 3You’re making your first video ad with the goal of driving consideration for your brand’s offering. How should you hero the product in this ad?
- 4You're making your first video ad with the goal of building awareness for your direct-to-consumer food company. What should you do in the first five seconds of the video ad?
- 5You work for a creative agency making video ads for a client who’s struggled to meaningfully connect with potential customers in their ads. Which of the following is an approach to help people think or feel something?
- 6You’re creating a video ad with the goal of growing consideration for a new mobile application. How should you approach making this video ad?