You work for a creative agency and want to drive awareness for a clothing brand’s new product. How should you connect with potential customers through a video ad?
Include messages about the different ways the product solves a customer’s problem.
Utilize a specific call-to-action (CTA).
Avoid humour as it’s more subjective.
Include diverse characters that are representative of your customer base.
Correct Answer
Include diverse characters that are representative of your customer base.
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About the Google Ads Creative Certification
The Google Ads Creative Certification covers how to build ads that perform: asset best practice across formats, using Google's AI creative tools responsibly, and testing creative with experiments rather than guesswork.
Exam guide and all 210 Google Ads Creative questions →Related Google Ads Creative questions
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