A local coffee shop is looking to drive more store visits from their Google Ads campaigns. Why should they consider using a Performance Max campaign?
Performance Max campaigns that include video ad formats allow advertisers to see an average increase of 13% total incremental conversions.
Advertisers can use Performance Max campaigns to choose the websites on which they show ads, which could result in more store visits from potential customers.
The manual creation of assets allows advertisers to spend time crafting their unique value proposition.
A Performance Max campaign can help them find new valuable customers across Google Ads inventory through the use of AI.
Correct Answer
A Performance Max campaign can help them find new valuable customers across Google Ads inventory through the use of AI.
Topics in this question
About the AI-Powered Performance Ads Certification
The AI-Powered Performance Ads Certification focuses on Google's automated products and how to feed them well: Performance Max, Smart Bidding, broad match and AI-generated assets, plus the measurement foundations that make automation work.
Exam guide and all 149 AI-Powered Performance Ads questions →Related AI-Powered Performance Ads questions
- 1If the marketing team at a local restaurant wanted to use their Google Ads campaigns for the purpose of increasing visits to their location, how could Performance Max help them?
- 2How can a Performance Max campaign help an ice cream shop drive more potential customers to their physical location?
- 3A local camping supplies shop wants to improve its Google Ads campaign performance across its accounts. Which two ways can it use its optimization score to improve campaigns?Multiple correct
- 4A local dessert chain is looking to improve its Google Ads campaign performance across its accounts. What are two ways it can use its optimization score to improve its campaigns? (Choose two.)Multiple correct
- 5A local pizza chain is looking to improve their Google Ads campaign performance across their accounts. What are two ways that they can use their optimization score to improve campaigns? (Choose two.)Multiple correct
- 6A local car dealership is creating a Performance Max campaign to drive more visits to their location. Which goal should they choose when setting up a new Performance Max campaign?