AC

What is the Search Ads 360 account hierarchy?

Agency > Advertiser > Engine > Campaign > Ad Group > Ad > Keyword
Agency > Advertiser > Engine > Campaign > Keyword
Advertiser > Engine > Campaign >Keyword
Agency > Advertiser > Engine > Campaign > Keyword > Ad Group > Ad

Correct Answer

Agency > Advertiser > Engine > Campaign > Keyword > Ad Group > Ad

Official documentation: https://support.google.com/searchads/answer/2491240

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About the Search Ads 360 Certification

The Search Ads 360 Certification covers Google Marketing Platform's search management tool: managing campaigns across multiple engines, Floodlight-based conversion tracking, automated bidding and cross-engine reporting.

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Related Search Ads 360 questions

  1. 1Search Ads 360 provides which of the following three key functionalities?
  2. 2What are three key functionalities of Search Ads 360?
  3. 3Where can you apply labels within your Search Ads 360 campaign?
  4. 4From what option in the navigation menu of Search Ads 360 can labels be created?
  5. 5Your customer, a local car dealership, frequently changes keywords in their campaign based on the previous week’s sales. What should your customer use with their data-driven attribution model in Search Ads 360 to make sure the campaigns are updated correctly?
  6. 6Your agency client wants to know what option in the navigation menu of Search Ads 360 is used for creating labels. How do you respond?