Search Ads 360 CertificationUpdated
In what order should new entities be created (assuming no campaigns already exist)?
Keyword > Ad Group > Campaign
Keyword > Campaign > Ad Group
Ad Group > Keyword > Campaign
Campaign > Ad Group > Ad > Keyword
Correct Answer
Campaign > Ad Group > Ad > Keyword
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About the Search Ads 360 Certification
The Search Ads 360 Certification covers Google Marketing Platform's search management tool: managing campaigns across multiple engines, Floodlight-based conversion tracking, automated bidding and cross-engine reporting.
Exam guide and all 219 Search Ads 360 questions →Related Search Ads 360 questions
- 1Your client is a busy florist who changes the keywords in their campaign frequently in order to reflect sales from the previous week. Along with their data-driven attribution model in Search Ads 360, what should your client use to make sure their campaigns are updated properly?
- 2From what option in the navigation menu of Search Ads 360 can labels be created?
- 3Your customer, a local car dealership, frequently changes keywords in their campaign based on the previous week’s sales. What should your customer use with their data-driven attribution model in Search Ads 360 to make sure the campaigns are updated correctly?
- 4If your client often changes keywords in their campaign as a reflection of the previous week’s sales, what would you recommend they use in Search Ads 360, along with their data-driven attribution model, so that the campaigns update correctly?
- 5What feature is used to track unsupported ad types that specify their own landing page or Google Display Network and Gmail promoted campaigns?
- 6Search Ads 360 provides which of the following three key functionalities?