AC
Search Ads 360 CertificationUpdated

Your client only has a certain amount of money to spend on their campaign but wants to gain a decent return on investment (ROI). What should they set up within the Performance Center of Search Ads 360 to accomplish this goal?

Conversion cart data
Data-driven attribution
Google Ads auction-time bidding
Budget bid strategy

Correct Answer

Budget bid strategy

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About the Search Ads 360 Certification

The Search Ads 360 Certification covers Google Marketing Platform's search management tool: managing campaigns across multiple engines, Floodlight-based conversion tracking, automated bidding and cross-engine reporting.

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Related Search Ads 360 questions

  1. 1Within the Performance Center of Search Ads 360, what should you set up if you have a specific amount of money to spend on a campaign and you hope to get a decent return on investment (ROI)?
  2. 2If you have a set budget to spend on a campaign and you still hope to gain a good return on investment (ROI), what should you set up in Search Ads 360’s Performance Center to reach that goal?
  3. 3Your client, a manufacturer of camping equipment, wants to maximize conversions at a specific target spend. What would their Search Ads 360 bidding strategy be?
  4. 4If your customer’s business objective is to maximize conversions at a specific target spend, what should their Search Ads 360 bidding strategy be?
  5. 5While meeting with your client who makes toys sold around the world, you learn they set up custom columns in Search Ads 360 to review their previous month’s performance. But when going back to consider their specific bid strategy performance, they got an error. What’s one reason that might be happening?
  6. 6You’re hoping to maximize conversions at a specific target spend in Search Ads 360. What bidding strategy should you use?