HubSpot SEO CertificationUpdated
Why is over-optimizing bad?
You can’t collect any impactful data to inform your next steps
Google will be confused and unable to crawl your site
You won’t be able to update a page after a certain number of changes
It will trigger a penalty in Google
Correct Answer
You can’t collect any impactful data to inform your next steps
About the HubSpot SEO Certification
The HubSpot SEO Certification covers the foundations of search engine optimisation: keyword research, on-page optimisation, topic clusters and pillar pages, technical SEO and earning backlinks.
Exam guide and all 73 HubSpot SEO questions →Related HubSpot SEO questions
- 1Jo is a marketer at Papier, a stationery company that does most of their business online. Jo has noticed that Papier is falling behind their competitors in search results and wants to improve their ranking and clickthrough rate. How should Jo go about optimizing the Papier website for this goal?
- 2Choose all that apply. Why are meta descriptions important?Multiple correct
- 3Choose all that apply. Why is it important to have HTTPS for your website?Multiple correct
- 4Choose all that apply. Why are internal links important for SEO?Multiple correct
- 5Chris is a marketing manager at The Pet Box, which offers subscription boxes for pet owners. Chris wants to increase traffic to The Pet Box’s main product page. Right now that page ranks on the second page of search results for their target keyword. Chris has started improving the on-page SEO of the page, optimizing it for their target keyword, and seeking backlinks from popular pet care blogs. In order to track progress towards their goal, which metrics should Chris track?
- 6Why would you want to run competitive analyses of keywords?