AC

Using Custom Intent audiences allows brands to drive action on YouTube. What’s the key functionality of Custom Intent audiences?

Custom Intent audiences reach users that bought a product in the last seven days.
Custom Intent audiences reach users who clicked one of your ads.
Custom Intent audiences reach users residing in specific regions of the country.
Custom Intent audiences reach users who recently searched on Google.

Correct Answer

Custom Intent audiences reach users who recently searched on Google.

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About the Google Ads Video Certification

The Google Ads Video Certification is about using YouTube and Google video inventory at every stage of the funnel: picking the right campaign subtype and ad format for awareness, consideration or action, applying creative best practice, and proving impact…

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Related Google Ads Video questions

  1. 1A YouTube advertiser is looking to drive direct response objectives. Reyna, a YouTube Googler, explains that YouTube for action combines formats powered by Smart Bidding with intent-rich audiences and measurement capabilities that can help turn engagement on YouTube into the actions that matter most. What actions does YouTube drive for advertisers?
  2. 2Which of YouTube’s ad formats target high-intent audiences at key moments of making a buying decision, and help them make the purchase?
  3. 3A brand wants to make sure their entire 15-second message is seen by their audience to drive the highest possible brand awareness. Which Video reach campaign subtype should they select?Explained
  4. 4Which two are ideal advertisers for Custom Intent audiences? (Choose two.)Multiple correct
  5. 5What are the three key reasons advertisers choose YouTube to help build their brands?
  6. 6Which value proposition do Custom Intent audiences offer advertisers?