Why should you opt into optimised targeting when creating a video action campaign?
To reach new and relevant audiences who are likely to convert.
To remove users from your data segments who aren’t likely to convert.
To remove audience solutions you’ve applied that aren’t driving conversions.
To reach audiences already familiar with your brand who are likely to convert.
Correct Answer
To reach new and relevant audiences who are likely to convert.
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About the Google Ads Video Certification
The Google Ads Video Certification is about using YouTube and Google video inventory at every stage of the funnel: picking the right campaign subtype and ad format for awareness, consideration or action, applying creative best practice, and proving impact…
Exam guide and all 456 Google Ads Video questions →Related Google Ads Video questions
- 1Why is it a good idea to opt into optimised targeting when creating a video action campaign?
- 2When creating a video action campaign, why is it a good idea to opt into optimised targeting?
- 3A brand wants to make sure their entire 15-second message is seen by their audience to drive the highest possible brand awareness. Which Video reach campaign subtype should they select?Explained
- 4You’re setting up a video action campaign to convert intent to action. How should you approach your audience strategy?
- 5You want to run a video action campaign starting with lower-funnel audiences, then expanding. What combination best aligns to that approach?
- 6You’re planning to run a video action campaign and want to start with lower-funnel audiences and then expand which of the following combinations aligns to that approach?