When measuring offline conversions with TrueView for action, a store visit is counted when a user watches 10 seconds of an ad and then visits a store within how many days?
7 days
14 days
45 days
30 days
Correct Answer
30 days
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About the Google Ads Video Certification
The Google Ads Video Certification is about using YouTube and Google video inventory at every stage of the funnel: picking the right campaign subtype and ad format for awareness, consideration or action, applying creative best practice, and proving impact…
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- 1Ben’s client owns more than 20 vitamin shops around the region and has seen success with YouTube advertising. Ben has recommended store visits for TrueView for action as a measurement solution to connect online influence to offline action. The client has asked ben to explain which events trigger a store visit. Which two events trigger a store visit for TrueView for action?
- 2A CFO wants to compare the ROI of YouTube against TV and offline media. Which measurement solution provides this even comparison?Explained
- 3A YouTube advertiser is looking to drive direct response objectives. Reyna, a YouTube Googler, explains that YouTube for action combines formats powered by Smart Bidding with intent-rich audiences and measurement capabilities that can help turn engagement on YouTube into the actions that matter most. What actions does YouTube drive for advertisers?
- 4What are two events that store visits for TrueView for action come from? (Choose two.) Select All Correct ResponsesMultiple correct
- 5A brand is worried about whether people remember their campaigns. Which metric within a Brand Lift study directly measures this?Explained
- 6Online conversions measured for TrueView for action come from three different events. Match each event to its correct conversion type.Multiple correct