Based on Google’s analysis of bumper ads, what caused a significant increase in ad recall?
When the bumper ad was shown on the right frame.
When the bumper ad showed for 10 seconds.
When the bumper ad was skippable.
When consumers viewed a bumper ad three or more times.
Correct Answer
When consumers viewed a bumper ad three or more times.
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About the Google Ads Video Certification
The Google Ads Video Certification is about using YouTube and Google video inventory at every stage of the funnel: picking the right campaign subtype and ad format for awareness, consideration or action, applying creative best practice, and proving impact…
Exam guide and all 456 Google Ads Video questions →Related Google Ads Video questions
- 1A media planner needs to forecast reach and allocate budget across multiple YouTube ad formats for an upcoming campaign. Which Google Ads tool is specifically designed for this purpose?Explained
- 2A digital marketer is reviewing performance to understand how their discovery-based ads influenced users who purchased following a different campaign type. Which technical resource provides the specific data needed to demonstrate Demand Gen's additive value to other campaign types like Search or Performance Max?Explained
- 3An advertiser needs to evaluate a completed Video campaign to determine exactly how many unique individuals were reached and how frequently they saw the ad across different devices. Which self-service reporting destination in Google Ads should they use to visualize these deduplicated reach and frequency metrics?Explained
- 4The Google Ads Video Certification goes far beyond YouTube ad formats — it tests your ability to match video formats with campaign goals , use measurement tools , and optimize with machine learning . If you thought knowing the difference between bumper and skippable ads was enough — think again. This article will help you focus on what’s actually tested based on real certification questions. You will face repeated questions on mixing the right formats based on campaign goals like awareness , consideration , or action .Multiple correct
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- 6After running a video campaign, a startup wants to see if their users are more likely to look for them on Google or YouTube. Which tool should they use?Explained