What are two Google findings (based on internal research) regarding six-second ads? (Choose two.)
Select all correct answers
Stronger brand response is found from ads that are viewable only, as compared to ads that are viewable and audible.
Ads with a person speaking directly to camera had lower ad recall.
Text slides, subtitles, and voiceovers are associated with higher brand awareness.
Ads that include the product on-screen had higher ad recall.
Six-second ads on YouTube drove the same ad recall as 30-second versions on other sites.
Correct Answers
Ads that include the product on-screen had higher ad recall.
Six-second ads on YouTube drove the same ad recall as 30-second versions on other sites.
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About the Google Ads Video Certification
The Google Ads Video Certification is about using YouTube and Google video inventory at every stage of the funnel: picking the right campaign subtype and ad format for awareness, consideration or action, applying creative best practice, and proving impact…
Exam guide and all 456 Google Ads Video questions →Related Google Ads Video questions
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