You’re working on a Google Search Ad that’s not performing as expected. You specifically want more users to click on the ad. What action might improve the click-through rate on your ad?
Increasing the trustworthiness of the website.
Reducing the bid rate on the ad.
Modifying the ad’s landing page to load faster.
Changing the call-to-action message of the ad.
Correct Answer
Changing the call-to-action message of the ad.
About the Google Ads Search Certification
The Google Ads Search Certification proves you can build and optimise Search campaigns that hit a business goal.
Exam guide and all 213 Google Ads Search questions →Related Google Ads Search questions
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