Google Ads Search Advertising Certification
Master search campaigns, keyword match types, Smart Bidding, and ad extensions
441 practice questions
Page 1 of 23
Jasmine is the director of marketing for a chain of clothing stores. She’s been given a set budget and needs to drive as many potential customers to her website as possible. What automated bidding strategy should she use in her campaign?
4 answer options
Which two statements are true about the use of targeting options to optimize a Google Ads campaign? (Choose two.) Select All Correct Responses
4 answer optionsMultiple correct
How can marketers predict the impact of applying recommendations on their optimization score?
4 answer options
What are three signals broad match uses to match Search ads with queries? Select 3 Correct Responses
5 answer optionsMultiple correct
What are two ways optimization score can help marketers succeed? Select 2 Correct Responses
4 answer optionsMultiple correct
Your client owns a manufacturing business that makes specialized hiking and rock-climbing gear. They’re a small player in the market, but are ready to scale the business. Which two Google Ads campaign types could your client use to increase the brand’s exposure and reach audiences interested in hiking and rock climbing across the web? Select 2 Correct Responses
4 answer optionsMultiple correct
🟦 Keyword Match Types in Depth: From Broad to Exact (With Bidding Strategy Integration)
2 answer options
The advertising director for a guitar manufacturer has been tasked with optimizing their company’s Google Search campaign. How can they use the optimization score to benefit their campaign?
4 answer options
What are three efficient ways for marketers to apply recommendations that impact optimization score? Select 3 Correct Responses
5 answer optionsMultiple correct
You want to be able to try out multiple combinations of headlines and descriptions in order to optimize your results. Your marketing department suggests that you use responsive search ads. What are two benefits you could derive from using responsive search ads? Select 2 Correct Responses
5 answer optionsMultiple correct
Which method should you use to implement and test broad match successfully on broad match campaigns to help analyze conversion data?
4 answer options
🟦 Understanding Smart Bidding Strategies and Their Role in the Google Ads Search Certification Exam
3 answer options
How to Master Ad Rank, Match Types, and Smart Bidding for the Google Ads Search Certification
8 answer options
Brenda’s working on improving a Google Search Ad’s quality score so it potentially gets a better ad rank and performs better in the ad auction. What change to Brenda’s ad might improve the Ad Rank?
4 answer options
Which attributes describe a good landing page experience? Select All Correct Responses
4 answer options
Match the marketing goal to the correct ad extension.
4 answer optionsMultiple correct
Which two asset types may also be served as automated assets at the account level? Select 2 Correct Responses
4 answer optionsMultiple correct
You’re marketing a new line of plumbing services and need to reach more consumers, but you have a set budget you can’t exceed. Which benefit of Google Ads could help you achieve your goal? Select 2 Correct Responses
4 answer optionsMultiple correct
Gina wants to be able to try out multiple combinations of headlines and descriptions in order to optimize her results. Her marketing department suggests that she use responsive search ads. What are two benefits Gina could derive from using responsive search ads? (Choose two.)Select All Correct Responses
5 answer optionsMultiple correct
As an advertiser, creating your first text ad in Google Ads is a simple five-step process. Arrange the five steps in order, with the first step on top
7 answer options