What percentage of the daily budget is applied when using “Ahead” pacing?
150% of the budget, based on budget segments and KPIs
200% of the daily budget, based on inventory
It’s not a specific percentage, it’s soley based on performance
120% of the daily budget, based on the flight dates
Correct Answer
120% of the daily budget, based on the flight dates
Official documentation: https://support.google.com/displayvideo/answer/3114676
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The Display & Video 360 Certification covers Google Marketing Platform's demand-side platform: account structure, inventory sources and deals, audiences, bidding and optimisation, and reporting.
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