Where are Campaign Manager and Display & Video 360 linked?
Campaign properties
Advertiser properties
Admin subaccounts
Floodlight configuration
Correct Answer
Floodlight configuration
Official documentation: https://support.google.com/dcm/answer/7392275
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About the Campaign Manager 360 Certification
The Campaign Manager 360 Certification tests ad-serving knowledge: trafficking placements, creatives and ads, setting up Floodlight activities to measure conversions, and building reports and attribution in CM360.
Exam guide and all 218 Campaign Manager 360 questions →Related Campaign Manager 360 questions
- 1To link a Display & Video 360 advertiser, what initial step must be taken in Campaign Manager?
- 2Your client wants to measure users’ ability to see their video. Which metric within Campaign Manager 360 should they use to do this?
- 3Where in Campaign Manager can the Site ID(s) require to push placements to Display & Video 360 be found?
- 4A new art supplies store client has begun a campaign to promote how-to-paint videos with a downloadable promotion. They’re using a counter tag as one of their Floodlight tags in Campaign Manager 360.If your objective is to measure how many people downloaded the promotion, what counting method should they use?
- 5What object in Campaign Manager is equivalent to a creative in Display & Video 360?
- 6Your colleague would like to set transcoding for their new campaign that includes in-stream video creatives, but they ask you for help about which Campaign Manager 360 hierarchy where they should look. How would you answer them?