Which types of digital marketing roles most commonly use Campaign Manager 360?
Media traffickers, strategists, and TV buyers
Publisher, strategists, and traders
Analysts, traders, and media planners
Media traffickers, analysts, media planners
Correct Answer
Media traffickers, analysts, media planners
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About the Campaign Manager 360 Certification
The Campaign Manager 360 Certification tests ad-serving knowledge: trafficking placements, creatives and ads, setting up Floodlight activities to measure conversions, and building reports and attribution in CM360.
Exam guide and all 218 Campaign Manager 360 questions →Related Campaign Manager 360 questions
- 1A new hire in your company asks you which digital marketing roles are likely to use Campaign Manager 360.How will you answer them?
- 2You’re working with a new client looking to use video advertising within Campaign Manager 360. Which two types of video ad creatives can they use?
- 3You want to expand your ad campaign into video ads using Campaign Manager 360.What types of video ad creatives do you discover you can use?
- 4A marketing manager for a German food brand is finalizing the campaign for a new product launch. Who should the manager reach out to in the company to share the Campaign Manager 360 tags with advertisers?
- 5You’re a marketing manager for an online French foods store who, to enhance a sale, added a downloadable list of recipes on your site. Since you’ve also added a counter tag as one of your Floodlight tags in Campaign Manager 360, which counting approach should you use to measure downloads?
- 6You’re the marketing manager for a pastry shop and are building a new ad campaign through Campaign Manager 360. You’re comfortable with coding and want to work with a Google solution to measure app conversions. What solution should you pick?