Privacy for Agencies and Partners Certification
Navigate privacy regulations, consent management, and first-party data strategies
78 practice questions
Page 1 of 4
How does Smart Bidding drive performance in a privacy-safe way?
4 answer options
What should marketers strive to give users?
4 answer options
What are the key trust levers to gain user’s trust?
5 answer optionsMultiple correct
Which key levers would you recommend to strengthen user trust?
4 answer options
How do users benefit from the advertiser identity verification program?
4 answer options
Why does Google continuously invest in the security of its consumer-facing products?
4 answer options
What does the Chrome and Android Privacy Sandbox aim to achieve?
4 answer options
Which of the following are three use cases for the Privacy Sandbox?
4 answer optionsMultiple correct
Which of the following describes FLEDGE most accurately?
4 answer options
How does optimized targeting find new, high-performing audiences?
4 answer options
Which of the following statements is true?
4 answer options
What are two key benefits of machine learning in light of the changing privacy landscape?
4 answer optionsMultiple correct
What should a marketer do when a subset of conversions can’t be tied to ad interactions?
4 answer options
Since 2017, the ads ecosystem has seen an increased need for machine learning due to which of the following reasons?
4 answer options
Which of the following is a reason that makes Google machine learning modeling different from other privacy-forward proposals?
4 answer options
Which of the following statements is true?
4 answer options
What type of data does Smart Bidding use to optimize toward business goals?
4 answer options
If a client is looking to optimize for higher-value conversions, where should they start?
4 answer options
What’s one way that an eCommerce client can use Smart Bidding?
4 answer options
When an advertiser adds one of their users to the advertiser’s Customer Match list, what happens to the user data?
4 answer options