HubSpot SEO CertificationUpdated
What stage of the buyer’s journey is someone searching for “what is inbound marketing?” likely in?
Awareness
Consideration
Decision
None of the above
Correct Answer
Awareness
Topics in this question
About the HubSpot SEO Certification
The HubSpot SEO Certification covers the foundations of search engine optimisation: keyword research, on-page optimisation, topic clusters and pillar pages, technical SEO and earning backlinks.
Exam guide and all 73 HubSpot SEO questions →Related HubSpot SEO questions
- 1Sam is the marketing director for StyleHub, a clothing boutique. They opened their brick and mortar store last year, but Sam only published the website a month ago and it isn’t receiving much traffic yet. Now, they’re ready to focus on SEO and have some resources to dedicate to it. Which three tactics should Sam focus on initially?
- 2Chris is a marketing manager at The Pet Box, which offers subscription boxes for pet owners. Chris wants to increase traffic to The Pet Box’s main product page. Right now that page ranks on the second page of search results for their target keyword. Chris has started improving the on-page SEO of the page, optimizing it for their target keyword, and seeking backlinks from popular pet care blogs. In order to track progress towards their goal, which metrics should Chris track?
- 3When building a relationship with the goal of receiving backlinks, what is the first thing you should do?
- 4What do you need to balance when doing SEO?
- 5Choose all that apply. What does your backlink profile measure?Multiple correct
- 6Choose all that apply. Why are meta descriptions important?Multiple correct