HubSpot SEO CertificationUpdated
Sam is the marketing director for StyleHub, a clothing boutique. They opened their brick and mortar store last year, but Sam only published the website a month ago and it isn’t receiving much traffic yet. Now, they’re ready to focus on SEO and have some resources to dedicate to it. Which three tactics should Sam focus on initially?
Creating a series of blog posts and pillar pages; Reaching out to journalists for backlinks; Running a keyword competitive analysis
Implementing structured data on the website; Optimizing the load time of the website; Guest blogging for other relevant, authoritative websites
Optimizing the website to follow on-page SEO best practices; Making the website mobile-responsive; Setting up a Google My Business profile
Correct Answer
Optimizing the website to follow on-page SEO best practices; Making the website mobile-responsive; Setting up a Google My Business profile
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About the HubSpot SEO Certification
The HubSpot SEO Certification covers the foundations of search engine optimisation: keyword research, on-page optimisation, topic clusters and pillar pages, technical SEO and earning backlinks.
Exam guide and all 73 HubSpot SEO questions →Related HubSpot SEO questions
- 1Chris is a marketing manager at The Pet Box, which offers subscription boxes for pet owners. Chris wants to increase traffic to The Pet Box’s main product page. Right now that page ranks on the second page of search results for their target keyword. Chris has started improving the on-page SEO of the page, optimizing it for their target keyword, and seeking backlinks from popular pet care blogs. In order to track progress towards their goal, which metrics should Chris track?
- 2Zoe is a digital marketer at a graphic design agency, and she’s been tasked this quarter with improving the firm’s SEO. However, the only guidance she has received from her boss is to get the site to rank higher on Google. In order for Zoe to create a successful SEO strategy for the business, what should her first step be?
- 3Choose all that apply. Which of these tactics will help improve your website’s internal linking?Multiple correct
- 4When building a relationship with the goal of receiving backlinks, what is the first thing you should do?
- 5What do you need to balance when doing SEO?
- 6Choose all that apply. Why are internal links important for SEO?Multiple correct