If you’re looking to optimize offline conversion actions, which three Smart Bidding strategies can help you? Choose three.
Select all correct answers
Cost-per-impressions (CPM)
Cost-per-click (CPC)
Target Cost-per-Action (tCPA)
Maximize Conversion Value
Target Return on Ad Spend (tROAS)
Correct Answers
Target Cost-per-Action (tCPA)
Maximize Conversion Value
Target Return on Ad Spend (tROAS)
Official documentation: https://support.google.com/google-ads/answer/10029210
Topics in this question
About the Grow Offline Sales Certification
The Grow Offline Sales Certification covers how Google Ads drives sales that happen away from the website: store visits, phone calls and offline conversion imports, and how to optimise campaigns towards those outcomes.
Exam guide and all 150 Grow Offline Sales questions →Related Grow Offline Sales questions
- 1What are three Smart Bidding strategies that can help you optimize to offline conversion actions? Choose three.Multiple correct
- 2Which of these Smart Bidding strategies could help you optimize to offline conversion actions? Choose three.Multiple correct
- 3Which of these automation tools can optimize for online as well as offline shoppers?
- 4What is one automation tool that helps optimize to online and offline shoppers?
- 5Which of these automation tools is useful for optimizing online and offline shoppers?
- 6The Chief Marketing Officer (CMO) at a large retailer is looking to modernize the current marketing strategy using online and offline KPIs. The teams have historically worked in silos. What are three things the CMO should do when creating a holistic online-to-offline strategy? Choose three.Multiple correct