Which of these Smart Bidding strategies could help you optimize to offline conversion actions? Choose three.
Select all correct answers
Cost-per-impressions (CPM)
Cost-per-click (CPC)
Target Return on Ad Spend (tROAS)
Maximize Conversion Value
Target Cost-per-Action (tCPA)
Correct Answers
Target Return on Ad Spend (tROAS)
Maximize Conversion Value
Target Cost-per-Action (tCPA)
Official documentation: https://support.google.com/google-ads/answer/10029210
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About the Grow Offline Sales Certification
The Grow Offline Sales Certification covers how Google Ads drives sales that happen away from the website: store visits, phone calls and offline conversion imports, and how to optimise campaigns towards those outcomes.
Exam guide and all 150 Grow Offline Sales questions →Related Grow Offline Sales questions
- 1What are three Smart Bidding strategies that can help you optimize to offline conversion actions? Choose three.Multiple correct
- 2If you’re looking to optimize offline conversion actions, which three Smart Bidding strategies can help you? Choose three.Multiple correct
- 3Which of these automation tools can optimize for online as well as offline shoppers?
- 4Which of these automation tools is useful for optimizing online and offline shoppers?
- 5What is one automation tool that helps optimize to online and offline shoppers?
- 6You’re the Chief Marketing Officer (CMO) at a large retailer where teams have historically worked in silos. Your goal is to incorporate online and offline KPIs into your marketing strategy. Which three of these things should you do when creating a holistic online-to-offline strategy? Choose three.Multiple correct