AC

What non-Google Ads data is used to model store visits?

Interaction with a location extension or affiliate location extension
Interaction with an online ad then a visit to the physical store location
GPS, Wi-Fi, and network data from hundreds of millions of opted-in, signed-in users
Third party vendors that provide data from hundreds of millions of opted-in, signed-in users

Correct Answer

GPS, Wi-Fi, and network data from hundreds of millions of opted-in, signed-in users

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About the Grow Offline Sales Certification

The Grow Offline Sales Certification covers how Google Ads drives sales that happen away from the website: store visits, phone calls and offline conversion imports, and how to optimise campaigns towards those outcomes.

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Related Grow Offline Sales questions

  1. 1What non-Google Ads signals are used to model store visits?
  2. 2Store visits are modeled using which non-Google Ads signals?
  3. 3Data from store visits is validated through a panel of volunteer Google Opinion Rewards participants. How many volunteer participants are there?
  4. 4When a store visit happens, the data is validated through a panel of users who volunteer to participate in Google Opinion Rewards. How many users volunteer?
  5. 5Which location data source requires you to set up an account and link it to Google Ads?
  6. 6How many Google Opinion Rewards participants volunteer for panels that validate store visits?