If you wanted to gain insight into the traffic to your retail website, which dimension would you look at to determine whether it was coming from “organic search,” “referral,” or other places?
Event name
Google Ads campaign
Page title
Default channel grouping
Correct Answer
Default channel grouping
Official documentation: https://support.google.com/analytics/answer/9756891
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- 1Your team manages a retail website that customers arrive at from a variety of places including social media, ads, and search engines. Which of these dimensions would you look at to determine whether your website traffic was coming from “organic search,” “referral,” or other areas?
- 2You manage a retail website and customers arrive from many different places, like search engines, ads, and social media. You’re interested in gaining insight to which of these is driving the most new customers and the most conversions. Which dimension shows you where your website users arrived from, such as “organic search” or “referral”?
- 3A business owner wants to see the total number of times an item was added to the shopping cart on their website. In a Google Analytics Report, which of the following represents the numerical count of these actions?Explained
- 4A new user discovers a website for the first time by clicking a sponsored link on a search engine results page. One week later, the same user returns to the site by clicking a link from an email campaign. In a report analyzing this second session, what will the dimension First user source display?Explained
- 5An online clothing retailer is already collecting eCommerce events (like item_id and price) in Google Analytics. They now want to upload a single file containing additional product attributes from their inventory system — like color, style, and material — to enrich their existing reports. Which Google Analytics feature is specifically designed for this type of bulk upload to join offline information with online records?Explained
- 6If you wanted to gain insights into the organic search queries that are taking users to your website, which platform should you connect with Analytics?