A successful awareness campaign ran with a 30-second video ad. You now want to remarket to audiences who saw it with memorable, shorter video ads. What video ad format should you pick to make that happen?
You should use non-skippable in-stream ads.
You should use in-feed video ads.
You should use masthead ads.
You should use bumper ads.
Correct Answer
You should use bumper ads.
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About the Google Ads Video Certification
The Google Ads Video Certification is about using YouTube and Google video inventory at every stage of the funnel: picking the right campaign subtype and ad format for awareness, consideration or action, applying creative best practice, and proving impact…
Exam guide and all 456 Google Ads Video questions →Related Google Ads Video questions
- 1If you ran a successful awareness campaign using a 30-second video ad and now see the value of remarketing to audiences who watched it with memorable, shorter video ads, what video ad format should you use to achieve that goal?
- 2You ran a successful awareness campaign with a video ad that’s 30 seconds long, and you now see the value in remarketing to audiences who saw it with memorable, shorter video ads. What video ad format should you use to achieve that goal?
- 3A brand wants to make sure their entire 15-second message is seen by their audience to drive the highest possible brand awareness. Which Video reach campaign subtype should they select?Explained
- 4Maria wants to make sure and share her video ads when her target audience is most likely to view them! When setting up her TrueView Standard video campaign in Google Ads, what setting allows her to adjust these parameters?
- 5An advertiser needs to evaluate a completed Video campaign to determine exactly how many unique individuals were reached and how frequently they saw the ad across different devices. Which self-service reporting destination in Google Ads should they use to visualize these deduplicated reach and frequency metrics?Explained
- 6To reach people based on their interests without having to build or refresh those audiences, what audience solution should you use for your Google Video campaign?