If you ran a successful awareness campaign using a 30-second video ad and now see the value of remarketing to audiences who watched it with memorable, shorter video ads, what video ad format should you use to achieve that goal?
You should use masthead ads.
You should use in-feed video ads.
You should use non-skippable in-stream ads.
You should use bumper ads.
Correct Answer
You should use bumper ads.
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About the Google Ads Video Certification
The Google Ads Video Certification is about using YouTube and Google video inventory at every stage of the funnel: picking the right campaign subtype and ad format for awareness, consideration or action, applying creative best practice, and proving impact…
Exam guide and all 456 Google Ads Video questions →Related Google Ads Video questions
- 1You ran a successful awareness campaign with a video ad that’s 30 seconds long, and you now see the value in remarketing to audiences who saw it with memorable, shorter video ads. What video ad format should you use to achieve that goal?
- 2A successful awareness campaign ran with a 30-second video ad. You now want to remarket to audiences who saw it with memorable, shorter video ads. What video ad format should you pick to make that happen?
- 3A brand wants to make sure their entire 15-second message is seen by their audience to drive the highest possible brand awareness. Which Video reach campaign subtype should they select?Explained
- 4You’re determining which audience solutions to use in your Google Video campaign with an awareness goal. Which two should you consider?
- 5Jared would like to use video remarketing to re-engage his current YouTube audience with a new product release. What’s the critical first step he needs to take within Google Ads to start a video remarketing campaign? Corrected
- 6Matias is thrilled about including video remarketing in his latest campaign strategy to bolster pre-holiday sales of his company’s new toy release. He is eager to re-engage with his prior customers who are exploring his YouTube content. What benefit of video remarketing meets his need?Corrected