Shopping Ads CertificationUpdated
How many Smart Shopping campaigns should you create to maximize performance?
Launch at least 100 Smart Shopping campaigns per account and optimize based on performance.
Create as many as 150 Smart Shopping campaigns to test performance and optimization.
There’s no limit to Smart Shopping campaigns because machine learning will optimize one Smart Shopping campaign over another.
Consolidate your Smart Shopping campaigns and only create separate campaigns when necessary.
Correct Answer
Consolidate your Smart Shopping campaigns and only create separate campaigns when necessary.
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About the Shopping Ads Certification
The Shopping Ads Certification checks that you can run retail campaigns end to end: product data in Merchant Center, linking it to Google Ads, and choosing between Standard Shopping and Performance Max to drive sales and value.
Exam guide and all 447 Google Ads Shopping questions →Related Google Ads Shopping questions
- 1To maximize performance, how should you set up your Smart Shopping campaigns?
- 2If you’re preparing for the Google Ads Shopping Certification , it’s essential to understand the evolution from Smart Shopping campaigns to Performance Max — a shift that Google itself is pushing. In the exam, you’ll often be asked: In this article, you’ll get a clear comparison between the two, informed by real exam-style logic. Smart Shopping campaigns were designed to automate : They combine Standard Shopping Ads with Display remarketing , and require minimal inputs from the advertiser.Multiple correct
- 3Which of these statements is true of Performance Max campaigns? (See How do Smart Shopping campaigns work?)
- 4In which two ways can you upgrade all your Smart Shopping campaigns to Performance Max at once? Choose two. Select 2 Correct ResponsesMultiple correct
- 5Which of these tactics would help you maximize performance for a Smart Shopping campaign?
- 6Your client wants to run on Smart Shopping campaigns and use Maximize Conversion Value as a bid strategy. The client also wants to set a secondary bid strategy. Which secondary bid strategy should they select?