Shopping Ads CertificationUpdated
Why should your business use Performance Planner?
It validates budgets against other vendors in the same market.
It is the only ad budgeting software on the market.
It helps businesses determine a go-to-market strategy.
It makes recommendations that are validated using machine learning.
Correct Answer
It makes recommendations that are validated using machine learning.
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About the Shopping Ads Certification
The Shopping Ads Certification checks that you can run retail campaigns end to end: product data in Merchant Center, linking it to Google Ads, and choosing between Standard Shopping and Performance Max to drive sales and value.
Exam guide and all 447 Google Ads Shopping questions →Related Google Ads Shopping questions
- 1What does Performance Planner automatically do?
- 2Rebecca is a marketing executive at an airline company. She has been asked to plan her company’s online advertising budget on a monthly basis. She’s chosen Google Ads’ Performance Planner to help accomplish this task. What are two advantages Performance Planner offers Rebecca?Multiple correct
- 3You own a small business that sells scented candles. You’re prepared to run your first Performance Max campaign that uses a set budget. How does the system allocate budget on a Performance Max campaign?
- 4Trina is using automated bidding as part of her Google Ads Search bidding strategy. Why might she prefer automated bidding?
- 5While managing a successful Google Ads campaign, why would you choose automated bidding instead of manual bidding?
- 6If you’re preparing for the Google Ads Shopping Certification , it’s essential to understand the evolution from Smart Shopping campaigns to Performance Max — a shift that Google itself is pushing. In the exam, you’ll often be asked: In this article, you’ll get a clear comparison between the two, informed by real exam-style logic. Smart Shopping campaigns were designed to automate : They combine Standard Shopping Ads with Display remarketing , and require minimal inputs from the advertiser.Multiple correct