Helen’s Heating and Air (HHA) wants to encourage interest in their new smart refrigerators. They know that WidgetCo also sells smart refrigerators. HHA’s marketing manager creates the broad match keyword “refrigerator,” and adds “WidgetCo” as a negative keyword. Which two searches may prompt the ad?
Select all correct answers
WidgetCo customer support
Refrigerator reviews WidgetCo
WidgetCo refrigerator installation
Smart refrigerator reviews
Energy-efficient fridge
Correct Answers
Smart refrigerator reviews
Energy-efficient fridge
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