In what way do view-through conversions get counted?
They get counted as conversions that are recorded when users view and interact with an ad, then never convert.
They get counted as conversions that are recorded when new users view and interact with an ad, then later convert.
They get counted as conversions that are recorded when repeat users view but don’t interact with an ad, then later convert.
They get counted as conversions that are recorded when users view but don’t interact with an ad, then later convert.
Correct Answer
They get counted as conversions that are recorded when users view but don’t interact with an ad, then later convert.
About the Google Ads Measurement Certification
The Google Ads Measurement Certification tests whether you can measure what your ads really achieve: setting up conversion tracking, choosing attribution models, closing data gaps with enhanced conversions and consent mode, and testing incrementality.
Exam guide and all 364 Google Ads Measurement questions →Related Google Ads Measurement questions
- 1A marketing manager wants to know the process by which view-through conversions are counted. How would you say that’s done?
- 2How are view-through conversions counted?
- 3After implementing conversion tracking for their website, a marketing manager is looking at the campaign report in their Google Ads account. They see that at least two of their ads got over 100 view-through conversions. What action could be called a view-through conversion?
- 4While checking out the campaign report in your Google Ads account, you see that after implementing conversion tracking tags for your website, at least two of your ads generated more than 100 view-through conversions. Based on that info, what action would be considered a view-through conversion?
- 5A marketing manager is viewing the campaign report in their Google Ads account after successfully implementing conversion tracking tags for their website. They see that at least two of their ads generated over 100 view-through conversions. Which of the following actions can be considered a view-through conversion?
- 6Anthony has a dog-walking business that he manages online, and he's adopted Google Ads to drive more traffic to his website. He's one month into his first campaign on Google Ads, now reviewing his conversion data to determine how his ads are performing. He sees that his view-through conversions (VTCs) are low. He's not sure what VTCs are and what this data means Knowing which two facts about VTCs would help Anthony better understand his conversion data? (Choose two.) - Latest Question Answers of Google Certification ExamsMultiple correct