To describe enhanced conversions for leads, what would you say?
You’d say it uses third-party data.
You’d say it requires customer relationship management (CRM) system modification.
You’d say it uses hashed, first-party data.
You’d say it requires Google Click Identifier (GCLID) storage.
Correct Answer
You’d say it uses hashed, first-party data.
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About the Google Ads Measurement Certification
The Google Ads Measurement Certification tests whether you can measure what your ads really achieve: setting up conversion tracking, choosing attribution models, closing data gaps with enhanced conversions and consent mode, and testing incrementality.
Exam guide and all 364 Google Ads Measurement questions →Related Google Ads Measurement questions
- 1Which of the following can be used to describe enhanced conversions for leads?
- 2What’s the correct way to describe enhanced conversions for web?
- 3Enhanced conversions for leads can be described in which way?
- 4An advertiser is questioning whether they should adopt enhanced conversions since they heard it includes conversion modeling. Which three of the following features are benefits you could share regarding conversion modeling? Select three.Multiple correct
- 5Enhanced conversions for web can benefit a marketing strategist in what way?
- 6A marketing strategist is interested in enhanced conversions for web. What description could their agency provide to explain this feature?