Managed placements allow advertisers to:
give Google the ability to select placements for them and set industry appropriate bids
target relevant placements across the entire GoogleDisplay Network based on their keyword lists
exclude a specific ad unit on a network page where there are multiple ad units
bid differently for specific placements on the Google Display Network
Correct Answer
bid differently for specific placements on the Google Display Network
Official documentation: https://support.google.com/google-ads/answer/99502
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About the Google Ads Display Certification
The Google Ads Display Certification covers how to reach people across the Google Display Network: choosing audiences, letting optimised targeting find new customers, building responsive display ads and measuring results beyond the last click.
Exam guide and all 159 Google Ads Display questions →Related Google Ads Display questions
- 1Advertisers using the Display Network can use the reporting table in the Placements section of the Display tab to determine the:
- 2Brian owns a company that makes inexpensive replacement parts for bicycles. He’s ready to increase the scale of his business and wants to use Google Display Ads to drive sales. Which feature of a Google Display Ads will help Brian achieve his business objectives?
- 3If your client runs a car dealership and wants to increase brand awareness among auto enthusiasts, which bidding type would you suggest?
- 4Which best practice is advisable when optimizing ad groups within a placement-targeted display campaign?
- 5In the Google Ads Display Certification, audience targeting is one of the most critical — and misunderstood — topics. Google doesn’t just ask what each audience type means ; it tests your ability to choose the right audience for the right marketing goal . This article will clarify the differences between audience types, explain their use cases, and show how targeting strategies appear in the exam — using real question patterns from your certification material. Display ads often appear outside of search intent , which means advertisers must rely on audience signals — not keywords — to reach the right users. Google provides several predefined and custom-built audience types.
- 6How does Google Display Ads drive marketing results for thousands of advertisers worldwide? - Latest Question Answers of Google Certification Exams