Vivian has been put in charge of a few clients who are interested in running Google App campaigns. Some campaigns will use target cost per action (tCPA), while others use target cost per install (tCPI). Which two statements are correct when it comes to setting daily budgets within App campaigns? (Choose two)
Select all correct answers
A daily budget should be at least 5 times the tCPA.
A daily budget should be at least 25 times the tCPI.
A daily budget should be at least 50 times the tCPI.
A daily budget should be at least 10 times the tCPA.
Correct Answers
A daily budget should be at least 50 times the tCPI.
A daily budget should be at least 10 times the tCPA.
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About the Google Ads Apps Certification
The Google Ads Apps Certification covers App campaigns, which use your assets and bidding goal to promote an app across Search, Google Play, YouTube and the Display Network.
Exam guide and all 181 Google Ads Apps questions →Related Google Ads Apps questions
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