AC

An eCommerce app received 500 installs, resulting in $1,000 in revenue. What tCPI should they use to start a new Google App campaign for installs?

0.5
20
500
2

Correct Answer

2

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About the Google Ads Apps Certification

The Google Ads Apps Certification covers App campaigns, which use your assets and bidding goal to promote an app across Search, Google Play, YouTube and the Display Network.

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