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Display & Video 360 Certification

Master programmatic advertising across the DV360 platform and DSP buying

224 practice questions

Page 5 of 12

81

Your client wants to focus on a specific media outlet to promote their new line of smart refrigerators. They also want to achieve a fixed number of impressions within the kitchen appliances section of the publisher’s site. What Display & Video 360 deal type fits their requirement?

4 answer options

82

A national car dealer is willing to pay extra to advertise their end-of-year sale on some national radio stations’ homepages. They also want the option to stop the deal at their discretion. What type of Display & Video 360 deal should they have?

4 answer options

83

A resort wants to pay a premium to advertise on the homepage of multiple online travel agencies, but they also want the flexibility of backing out of the deal if weather conditions aren’t optimal near launch day. What Display & Video 360 deal types will meet their requirements?

4 answer options

84

You’re working on a non-guaranteed deal in Display & Video 360, and your colleague recommends bidding 20% higher than the floor price. In what situation would you consider doing this?

4 answer options

85

When working on a non-guaranteed deal in Display & Video 360, in what situation would you recommend bidding 20% higher than the floor price?

4 answer options

86

To attach the consumer behavior of a specific client to their annual business goal of 20% revenue increase, what should you set up in Display & Video 360?

4 answer options

87

Your client, an accessories retailer, would like to attach their consumers’ behavior to their annual business goal of 20% revenue increase. Within Display & Video 360, what should they set up to get that info?

4 answer options

88

You’re setting up a Connected TV (CTV) campaign and are concerned about security. What Display & Video 360 tools can help you protect your brand?

4 answer options

89

What Display & Video 360 tools can help protect your brand within a connected TV (CTV) campaign?

4 answer options

90

You’re setting up a non-YouTube connected TV (CTV) campaign and want to make sure you’re doing it correctly. To make the campaign run properly, you need to modify a particular Display & Video 360 campaign setting. What should you do?

4 answer options

91

Your colleague is working on their first non-YouTube connected TV (CTV) campaign targeting top premium publishers, and they want to set it up the right way. What Display & Video 360 campaign setting should your colleague modify to help the campaign run properly?

4 answer options

92

Your real estate client just launched an ad campaign, and they’re eager to quickly check impression levels. What Display & Video 360 report type will let them see the data right away?

4 answer options

93

A marketing exec is doing a routine analysis of campaign performance and wants to see the data immediately, instead of waiting for a report to run and then downloading the file. Within Display & Video 360, what report should they run?

4 answer options

94

Which users would benefit from using Display & Video 360?

4 answer options

95

What does Display & Video 360 allow its users to do?

4 answer options

96

Your new colleague is trying to learn more about the options for customizing attribution models in Display & Video 360. How would you accurately summarize those options?

4 answer options

97

You’re new to the concept of customizing attribution models in Display & Video 360 and are just learning how the available options work. What statement accurately defines your options?

4 answer options

98

You’re preparing a new campaign for a global textile manufacturer, using engaging creative formats. You need a tool with templates that allow direct upload of creatives to Display & Video 360. What Google tools meet this requirement?

4 answer options

99

What type of Display & Video 360 ad format requires publishers to configure the creative to reflect the look and feel of their site?

4 answer options

100

What Display & Video 360 format requires that publishers set up their ad creative to reflect their site’s look and feel?

4 answer options